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Explained | How hosting Euro 2024 could impact the German economy

'Large football events in the past have shown that more beer is drunk during the tournament than is normal in the summer weeks,' said Holger Eichele of the German Brewers Association. During the 2006 World Cup, which Germany also hosted, beer sales rose around 5 per cent before and during the tournament.
Last Updated : 14 May 2024, 10:16 IST

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Published 14 May 2024, 10:16 IST

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