<p>Jewellery start-up Melorra on Wednesday announced it has raised $24 million (around Rs 180.5 crore) to enhance technology capabilities, ramp up brand marketing and expand its experience centre footprints across the country. </p>.<p>The fund was raised in a round led by 9Unicorns, Symphony International Holdings Ltd, Value Quest, Venture Catalysts, Param Capital and family offices, the company said in a statement.</p>.<p> "...this funding comes as an affirmation that we continue to lead in the right path," Melorra founder and CEO Saroja Yeramilli said in a statement. </p>.<p>The company said it aims for $1 billion (more than Rs 7500 cr) in revenue in the next five years. Melorra is also currently spearheading a campaign to educate consumers about the importance of buying BIS-hallmarked gold jewellery in India.</p>.<p>Currently, the company delivers hallmarked gold to all districts in the country.</p>.<p>Going forward, Melorra also has plans to launch its international website.</p>.<p><strong>Check out DH's latest videos:</strong></p>
<p>Jewellery start-up Melorra on Wednesday announced it has raised $24 million (around Rs 180.5 crore) to enhance technology capabilities, ramp up brand marketing and expand its experience centre footprints across the country. </p>.<p>The fund was raised in a round led by 9Unicorns, Symphony International Holdings Ltd, Value Quest, Venture Catalysts, Param Capital and family offices, the company said in a statement.</p>.<p> "...this funding comes as an affirmation that we continue to lead in the right path," Melorra founder and CEO Saroja Yeramilli said in a statement. </p>.<p>The company said it aims for $1 billion (more than Rs 7500 cr) in revenue in the next five years. Melorra is also currently spearheading a campaign to educate consumers about the importance of buying BIS-hallmarked gold jewellery in India.</p>.<p>Currently, the company delivers hallmarked gold to all districts in the country.</p>.<p>Going forward, Melorra also has plans to launch its international website.</p>.<p><strong>Check out DH's latest videos:</strong></p>