The threat of Threads is looming over Twitter's head. The micro-messaging social media company, which billionaire Elon Musk bought for almost $44 billion, is facing its greatest challenge yet in the form of the new Meta app.
Twitter is taking this issue so seriously that it has already threatened Meta with a lawsuit.
The Jack Dorsey-founded company is facing ad hurdles after Musk decided to be more open about the content that can be posted on the platform.
Threads, in just five days of its existence has already crossed 100 million users.
With Threads on the ascendency, let us take a look at Twitter's user base in the past decade.