The second season, which goes on air Aug 22 on NDTV Good Times, will see 16 girls competing with one another to become the face of the Indian Formula One team - Force India.
Shot in the exotic locales of Aamby Valley, Pune, the 13-episode series will see contestants judged on the basis of their endurance, speed and appeal.
"Our constant endeavour is to offer unmatched lifestyle content to our audiences. NDTV Good Times today stands out from the crowd for its inspiring, full of life shows filled with glamour and attitude," NDTV Lifestyle Ltd CEO Smeeta Chakrabarti said in a statement.
"We are glad to extend our partnership with Kingfisher for their hunt for Force India's speed divas," she added.
One of the most expensive and popular sports in the world, Formula One is hosting its first Grand Prix in India this year.
The previous season of the show was hosted by Rannvijay Singh of MTV Roadies fame.