<p>Coca-Cola Co raised its annual revenue and profit forecast on Wednesday, betting on higher pricing and resilient demand for its sodas, especially its namesake drink and Sprite.</p>.<p>The company's shares rose about 1 per cent in premarket trading.</p>.<p>When supply chain snags and the Russia-Ukraine conflict pushed prices of everything from commodities like sugar to transport higher, many consumer goods companies including Coca-Cola hiked prices of its products to offset the impact from these rising costs.</p>.<p>Still, consumers have been steadily spending on sodas and snacks even though rising interest rates and food prices hammer non-essential spending in a difficult economy.</p>.<p>Coca-Cola's average selling prices rose 10 per cent in the second quarter, while unit case volumes remained flat.</p>.<p>The company now expects organic revenue growth of 8 per cent to 9 per cent for the full year, compared with a prior forecast of an increase of 7 per cent to 8 per cent.</p>.<p>Coca-Cola forecast full-year core earnings per share to rise between 5 per cent and 6 per cent, compared with prior expectations of an increase of 4 per cent to 5 per cent. </p>
<p>Coca-Cola Co raised its annual revenue and profit forecast on Wednesday, betting on higher pricing and resilient demand for its sodas, especially its namesake drink and Sprite.</p>.<p>The company's shares rose about 1 per cent in premarket trading.</p>.<p>When supply chain snags and the Russia-Ukraine conflict pushed prices of everything from commodities like sugar to transport higher, many consumer goods companies including Coca-Cola hiked prices of its products to offset the impact from these rising costs.</p>.<p>Still, consumers have been steadily spending on sodas and snacks even though rising interest rates and food prices hammer non-essential spending in a difficult economy.</p>.<p>Coca-Cola's average selling prices rose 10 per cent in the second quarter, while unit case volumes remained flat.</p>.<p>The company now expects organic revenue growth of 8 per cent to 9 per cent for the full year, compared with a prior forecast of an increase of 7 per cent to 8 per cent.</p>.<p>Coca-Cola forecast full-year core earnings per share to rise between 5 per cent and 6 per cent, compared with prior expectations of an increase of 4 per cent to 5 per cent. </p>