<p>New Delhi: Japanese car audio and entertainment system maker Pioneer on Tuesday said it is eyeing partnerships with automakers in India as part of its future growth strategy.</p>.<p>The company globally works with various automakers as a supplier of automotive items like infotainment systems, speakers etc.</p>.<p>In India, however, the company's focus till date has been primarily on the aftermarket business.</p>.<p>"In India, honestly, so far in the last 16 years, the focus was never on the OEM side, and which I would say, is a major shift.</p>.Automaker Ola Electric’s IPO is putting Modinomics to the test.<p>"So, going forward, one of the main growth agendas is going to be getting established in the OEM (original equipment maker) world," Pioneer India MD Aniket Kulkarni told <em>PTI</em> in an interaction.</p>.<p>The partnerships with automakers is going to be one of the focus areas going forward, because in terms of growth, it has huge potential, Kulkarni stated.</p>.<p>He noted that the company is already in talks with various automakers but declined to share details.</p>.<p>"So, there are very active programme discussions, which are happening, be it on the camera side, on the infotainment of the amplifier solutions. And I think soon, we will see products going live in the market," he stated.</p>.<p>Elaborating on plans to enhance localisation, Kulkarni said it plans to stitch partnerships with local contract manufacturers for production.</p>.<p>"In the first phase, we will try and partner with established players in every product category, say for dash cams, or for infotainment or speakers," he noted.</p>.<p>The company is yet to reach a level where it is feasible to set up a manufacturing plant, he added.</p>.<p>It, currently, imports most of its products sold in the aftermarket from Thailand and Vietnam.</p>.<p>Pioneer India, a unit of Japan's Pioneer Corporation, on Tuesday introduced four models of dash cameras.</p>.<p>"The dashboard camera market in India is expected to grow at an exponential rate of 15-16 per cent from 2024 to 2030. Our new smart dash camera portfolio is aimed at capturing a significant share of this growth," Kulkarni said.</p>
<p>New Delhi: Japanese car audio and entertainment system maker Pioneer on Tuesday said it is eyeing partnerships with automakers in India as part of its future growth strategy.</p>.<p>The company globally works with various automakers as a supplier of automotive items like infotainment systems, speakers etc.</p>.<p>In India, however, the company's focus till date has been primarily on the aftermarket business.</p>.<p>"In India, honestly, so far in the last 16 years, the focus was never on the OEM side, and which I would say, is a major shift.</p>.Automaker Ola Electric’s IPO is putting Modinomics to the test.<p>"So, going forward, one of the main growth agendas is going to be getting established in the OEM (original equipment maker) world," Pioneer India MD Aniket Kulkarni told <em>PTI</em> in an interaction.</p>.<p>The partnerships with automakers is going to be one of the focus areas going forward, because in terms of growth, it has huge potential, Kulkarni stated.</p>.<p>He noted that the company is already in talks with various automakers but declined to share details.</p>.<p>"So, there are very active programme discussions, which are happening, be it on the camera side, on the infotainment of the amplifier solutions. And I think soon, we will see products going live in the market," he stated.</p>.<p>Elaborating on plans to enhance localisation, Kulkarni said it plans to stitch partnerships with local contract manufacturers for production.</p>.<p>"In the first phase, we will try and partner with established players in every product category, say for dash cams, or for infotainment or speakers," he noted.</p>.<p>The company is yet to reach a level where it is feasible to set up a manufacturing plant, he added.</p>.<p>It, currently, imports most of its products sold in the aftermarket from Thailand and Vietnam.</p>.<p>Pioneer India, a unit of Japan's Pioneer Corporation, on Tuesday introduced four models of dash cameras.</p>.<p>"The dashboard camera market in India is expected to grow at an exponential rate of 15-16 per cent from 2024 to 2030. Our new smart dash camera portfolio is aimed at capturing a significant share of this growth," Kulkarni said.</p>