<p>Elon Musk is pushing to change how news links appear on his social media platform X, formerly called Twitter, in a move that could potentially undermine the ability of news publishers to draw audience.</p>.<p>X is planning to remove the headline and text while retaining just the lead image from links to news articles shared on the platform, Musk said in a post late on Monday.</p>.<p>The move is likely an attempt by Musk to get users to spend more time on X and push them to opt the subscription service for more details.</p>.X to get rid of ability to block accounts, says Elon Musk.<p>It is not immediately clear how the move will impact advertisers on the platform that Musk claimed in July had 540 million monthly users.</p>.<p>Currently news links come up on the timeline of users as "cards" along with an image, source address and an abridged headline. Such a packaging helps draw clicks and helps publishers gain readers.</p>.<p>But with the shortened links, users might end up writing some text along with their posts and eventually they could consider X's premium service that allows a single post of up to 25,000 characters.</p>.<p>With the changes, Musk is pitching X as a more relevant platform for content creators. Premium subscribers can now post longer videos, their posts are shown higher up and they also receive a cut of ad sales.</p>
<p>Elon Musk is pushing to change how news links appear on his social media platform X, formerly called Twitter, in a move that could potentially undermine the ability of news publishers to draw audience.</p>.<p>X is planning to remove the headline and text while retaining just the lead image from links to news articles shared on the platform, Musk said in a post late on Monday.</p>.<p>The move is likely an attempt by Musk to get users to spend more time on X and push them to opt the subscription service for more details.</p>.X to get rid of ability to block accounts, says Elon Musk.<p>It is not immediately clear how the move will impact advertisers on the platform that Musk claimed in July had 540 million monthly users.</p>.<p>Currently news links come up on the timeline of users as "cards" along with an image, source address and an abridged headline. Such a packaging helps draw clicks and helps publishers gain readers.</p>.<p>But with the shortened links, users might end up writing some text along with their posts and eventually they could consider X's premium service that allows a single post of up to 25,000 characters.</p>.<p>With the changes, Musk is pitching X as a more relevant platform for content creators. Premium subscribers can now post longer videos, their posts are shown higher up and they also receive a cut of ad sales.</p>