<p>India is the third-largest market for the Swiss Military, which produces men's lifestyle products, after Switzerland and Korea, the company's managing director Anuj Sawhney said.</p>.<p>He said that due to the sheer size of India's population, the brand has been to establish itself in the country by offering affordable men's lifestyle products.</p>.<p>"We entered the Indian market in 2014. India is now the third-largest market after Switzerland and Korea due to its population", Sawhney told PTI.</p>.<p>He said the Swiss Military will launch a direct selling network in India from January 2021 and the margin structures are being finalised.</p>.<p>"This will create employment opportunity for the people", he said.</p>.<p>Sawhney said products in the COVID-19 prevention space like digital sanitisers, masks, and PPE kits are also being marketed under the brand.</p>.<p>City-based Torero Corporation has acquired the license of the brand for India.</p>
<p>India is the third-largest market for the Swiss Military, which produces men's lifestyle products, after Switzerland and Korea, the company's managing director Anuj Sawhney said.</p>.<p>He said that due to the sheer size of India's population, the brand has been to establish itself in the country by offering affordable men's lifestyle products.</p>.<p>"We entered the Indian market in 2014. India is now the third-largest market after Switzerland and Korea due to its population", Sawhney told PTI.</p>.<p>He said the Swiss Military will launch a direct selling network in India from January 2021 and the margin structures are being finalised.</p>.<p>"This will create employment opportunity for the people", he said.</p>.<p>Sawhney said products in the COVID-19 prevention space like digital sanitisers, masks, and PPE kits are also being marketed under the brand.</p>.<p>City-based Torero Corporation has acquired the license of the brand for India.</p>