<p>During the launch of the WhatsApp Business app in 2018, Facebook had announced that it would enhance the messenger user-experience and also allow shopping in coming years.</p>.<p>Now, the company keeping true to its words has introduced the dedicated shopping button on WhatsApp Business.</p>.<p>"We’re rolling out a new shopping button on WhatsApp to make it easier for people to discover a business’ catalog so they know what goods or services it offers. Previously, people had to click into the business’ profile to see if the business had a catalog. Now, when a person sees the shopping button, which looks like a storefront icon, they will immediately know the business has a catalog so they can browse products and start a conversation about an item they see with just one tap. This will make it easier for businesses to have their products discovered which can help increase sales," the company said.</p>.<p>The new shopping button will replace the voice call button. To find the voice call button, users just to simply tap on the call button to select either a voice or video call.</p>.<p>As per the latest data, more than 175 million people use WhatsApp Business and in India, it has around three million user-base. With the shopping button on WhatsApp, users need not have to step out of the messenger app to make the purchase transaction. They can directly add items to a cart and pay the amount right inside the WhatsApp Business app.</p>.<p><strong>Watch the demo on how to shop on the WhatsApp Business app:</strong></p>.<p><em>Get the latest news on new launches, gadget reviews, apps, cybersecurity, and more on personal technology only on <a href="https://www.deccanherald.com/tag/dh-tech?_ga=2.210580691.73733284.1595225125-1706599323.1592232366" target="_blank">DH Tech</a>.</em></p>
<p>During the launch of the WhatsApp Business app in 2018, Facebook had announced that it would enhance the messenger user-experience and also allow shopping in coming years.</p>.<p>Now, the company keeping true to its words has introduced the dedicated shopping button on WhatsApp Business.</p>.<p>"We’re rolling out a new shopping button on WhatsApp to make it easier for people to discover a business’ catalog so they know what goods or services it offers. Previously, people had to click into the business’ profile to see if the business had a catalog. Now, when a person sees the shopping button, which looks like a storefront icon, they will immediately know the business has a catalog so they can browse products and start a conversation about an item they see with just one tap. This will make it easier for businesses to have their products discovered which can help increase sales," the company said.</p>.<p>The new shopping button will replace the voice call button. To find the voice call button, users just to simply tap on the call button to select either a voice or video call.</p>.<p>As per the latest data, more than 175 million people use WhatsApp Business and in India, it has around three million user-base. With the shopping button on WhatsApp, users need not have to step out of the messenger app to make the purchase transaction. They can directly add items to a cart and pay the amount right inside the WhatsApp Business app.</p>.<p><strong>Watch the demo on how to shop on the WhatsApp Business app:</strong></p>.<p><em>Get the latest news on new launches, gadget reviews, apps, cybersecurity, and more on personal technology only on <a href="https://www.deccanherald.com/tag/dh-tech?_ga=2.210580691.73733284.1595225125-1706599323.1592232366" target="_blank">DH Tech</a>.</em></p>
