<p>In 2009, Director Imtiaz Ali came back with a sensation, two years after ‘Jab We Met’. This too was the story of a couple, swooning in love with the millennial vibe and basorexic demeanour. </p>.<p>‘Love Aaj Kal’ had Saif Ali Khan and the then upcoming Deepika Padukone in the lead.</p>.<p>The film had a good run at the box office, and college kids were swaying on Pritam’s ‘Twist’ and ‘Aahun Aahun’. Imtiaz even won a nomination for best director and best story at Filmfare Awards.</p>.<p>More than a decade later, Imtiaz is back with version two, this time with Saif’s daughter Sara Ali Khan and the man whose face inspires an inexplicably diverse set of emotions, Kartik Aaryan.</p>.<p>The film’s trailer has 44 million views already and uses a remix of the music from the original.</p>.<p>Except for the out-of-the-box ‘Highway’, Imtiaz’s formula for films is pretty straight-forward.</p>.<p><strong>First</strong>: Make sure you get your target audience right, that is youth + raging hormones.<br /><strong>Second</strong>: Make music that will make the aforementioned youth get up and gyrate. Half your job is done by this point.<br /><strong>Third</strong>: For the hero, get a ‘My phone number is 980-I-DON’T-GIVE-A-HOOT’ kind of guy. Make the said person fall in love.<br /><strong>Fourth</strong>: Then complicate matters with career, sex, fidelity, etc.<br /><strong>Fifth</strong>: Happy ending. Fin.</p>.<p>P.S. Make sure to have a fine sprinkling of sexual innuendos to keep things sassy.</p>
<p>In 2009, Director Imtiaz Ali came back with a sensation, two years after ‘Jab We Met’. This too was the story of a couple, swooning in love with the millennial vibe and basorexic demeanour. </p>.<p>‘Love Aaj Kal’ had Saif Ali Khan and the then upcoming Deepika Padukone in the lead.</p>.<p>The film had a good run at the box office, and college kids were swaying on Pritam’s ‘Twist’ and ‘Aahun Aahun’. Imtiaz even won a nomination for best director and best story at Filmfare Awards.</p>.<p>More than a decade later, Imtiaz is back with version two, this time with Saif’s daughter Sara Ali Khan and the man whose face inspires an inexplicably diverse set of emotions, Kartik Aaryan.</p>.<p>The film’s trailer has 44 million views already and uses a remix of the music from the original.</p>.<p>Except for the out-of-the-box ‘Highway’, Imtiaz’s formula for films is pretty straight-forward.</p>.<p><strong>First</strong>: Make sure you get your target audience right, that is youth + raging hormones.<br /><strong>Second</strong>: Make music that will make the aforementioned youth get up and gyrate. Half your job is done by this point.<br /><strong>Third</strong>: For the hero, get a ‘My phone number is 980-I-DON’T-GIVE-A-HOOT’ kind of guy. Make the said person fall in love.<br /><strong>Fourth</strong>: Then complicate matters with career, sex, fidelity, etc.<br /><strong>Fifth</strong>: Happy ending. Fin.</p>.<p>P.S. Make sure to have a fine sprinkling of sexual innuendos to keep things sassy.</p>