<p>There is a lot happening this festive season at Deepam. The store recently announced its special loyalty programme ‘Silk Elite Premia’ and launched the ‘Heritage Heirloom’ collection. <br /><br /></p>.<p>The latest collection comprises a range of kanjeevaram saris woven by the brand’s own master weavers. These weaves are unique as they are embellished with pure swarovski crystals, zircon diamonds, kundan stones and exquisite embroidery. <br /><br />Along with this, they have also introduced a special loyalty programme. This programme will enable members to earn reward points for every purchase. <br /><br />And what’s more, as and when they collect the points the members are entitled to a host of privileges like gift vouchers to exclusive <br /><br />designer boutiques and jewellery houses, exclusive invites to Deepam’s sneak previews and fashion shows, Bollywood film shows and celebrity interactions, dinner with celebrities, professional stylist makeovers, relaxing spa packages, luxury hotel vouchers, partner benefits at other stores, photography portfolio making and foreign holiday packages.<br /></p>
<p>There is a lot happening this festive season at Deepam. The store recently announced its special loyalty programme ‘Silk Elite Premia’ and launched the ‘Heritage Heirloom’ collection. <br /><br /></p>.<p>The latest collection comprises a range of kanjeevaram saris woven by the brand’s own master weavers. These weaves are unique as they are embellished with pure swarovski crystals, zircon diamonds, kundan stones and exquisite embroidery. <br /><br />Along with this, they have also introduced a special loyalty programme. This programme will enable members to earn reward points for every purchase. <br /><br />And what’s more, as and when they collect the points the members are entitled to a host of privileges like gift vouchers to exclusive <br /><br />designer boutiques and jewellery houses, exclusive invites to Deepam’s sneak previews and fashion shows, Bollywood film shows and celebrity interactions, dinner with celebrities, professional stylist makeovers, relaxing spa packages, luxury hotel vouchers, partner benefits at other stores, photography portfolio making and foreign holiday packages.<br /></p>