<p>Twitter Inc is adding podcasts to a test version of its audio chat room Spaces, entering a space dominated by Spotify Technology and Apple Inc .</p>.<p>The social media firm said on Thursday the feature would be available to a random group of users who can listen to full shows through <a href="https://blog.twitter.com/en_us/topics/product/2022/listen-up-podcasts-are-coming-twitter" target="_blank">curated playlists</a> based on their interests, initially only in English.</p>.<p>Podcasts will be integrated into Twitter Spaces, which launched in 2020 after the success of social audio chat app Clubhouse during the pandemic.</p>.<p>Podcasts boomed in the past two years when people stuck indoors because of Covid-19 curbs turned to them for content ranging from breaking news to true-crime documentaries.</p>.<p>Wall Street is also optimistic about the long-term potential of the format as podcasts engage listeners for hours, creating valuable advertising opportunities.</p>
<p>Twitter Inc is adding podcasts to a test version of its audio chat room Spaces, entering a space dominated by Spotify Technology and Apple Inc .</p>.<p>The social media firm said on Thursday the feature would be available to a random group of users who can listen to full shows through <a href="https://blog.twitter.com/en_us/topics/product/2022/listen-up-podcasts-are-coming-twitter" target="_blank">curated playlists</a> based on their interests, initially only in English.</p>.<p>Podcasts will be integrated into Twitter Spaces, which launched in 2020 after the success of social audio chat app Clubhouse during the pandemic.</p>.<p>Podcasts boomed in the past two years when people stuck indoors because of Covid-19 curbs turned to them for content ranging from breaking news to true-crime documentaries.</p>.<p>Wall Street is also optimistic about the long-term potential of the format as podcasts engage listeners for hours, creating valuable advertising opportunities.</p>